Text Santa

Our in-house knitting expert Amanda Thomas created the Pug for the ITV “Pug wash” ident. Michele Pouncey of Flux Studio led the main knitting team, and the M&S workshop crew took care of the armature fabrication and finishing touches to the puppets.

The knitted ads were directed by Tobias Fouracre and produced by Janet Smith.

You can see some images on the Text Santa Twitter feed: #knittedadbreak


Ahead of @mundosdigitales (11 - 13 July, A Coruña, Spain) our very own Ian Mackinnon speaks about our work. https://t.co/fNjrb475aE